A few weeks ago I travelled to Copenhagen to represent Orkla at the annual NovaForum, which is a major biannual conference hosted by the network “Nova100” in each of the Nova100 countries (Denmark, Norway & Sweden) attracting talented students and partners companies from the entire country and across borders. I travelled with Anthon, a Swede working as a Brand Manager at Sätre and Martine who is Head of Recruitment & Organization in Orkla.
During the day selected students participated in one of two Orkla workshops where they were presented with a real-life case and asked to come with suggestions for solving the issue at hand. The students presented competent and highly qualified case solutions, providing Anthon with inspiration for solving similar business cases in the future. Some of the groups even came close to the actual strategy that was implemented.
Anthon is enlightening the students on the many interesting tasks of a Brand Manager at Orkla Brands Nordic.
It was a great experience to represent Orkla, especially in Denmark where the Orkla brand is relatively unknown in spite of the fact that several Danish major fast moving consumer goods companies (Beauvais, Den Gamle Fabrik, Odense Marcipan, Kims and more) are a part of the Orkla portfolio. I hope that we gave the students a great experience and enlightened them on the opportunities at Orkla; it would be nice to see some more Young Professionals from Denmark!
Case solving
